General Sessions - Creating Smart, Strategic & Irresistible Social Media Content @ Jackson Hole 2017


By Ben Morris French


Help the audience be the hero of their own story” was the message of the day from Stacey Hedman, the Social Media Manager for the International Fund for Animal Welfare, to a packed-out room of filmmakers and conservationists alike.

Chaired by Jean-Paul Polo, Director of Social Video at National Geographic, and also hosting Jenn Breckenridge and Adeline Cassin, Digital Media Strategist f

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